Export Clinics (Hands-on and Practical Workshop) 2019

Though most employers tend to acknowledge the importance of employee development, yet for a variety of reasons this valuable initiative is often overlooked. Overall, capacity building courses can have a huge impact on an organisation's competitiveness, productivity and revenue. Observing a comprehensive employee training plan will prove to be an essential investment towards improving the organisation's performance and employee job satisfaction. Therefore, to minimise interruptions to your business and to cater to your convenience, we are pleased to extend an array of training courses that can be tailored to your requirements and business needs.

List of Clinics


Date: 26 & 27 APRIL 2019 (FRI & SAT)
Time: 9.00am to 5.00pm
Venue: MEA Training Centre, Puchong


OBJECTIVES
Upon the completion of the program, participants will be able to:

  • To learn the principles and methods of selecting, appointing and managing overseas agents and distributors for your company.
  • To enable the learner to understand the different aspects of working with agents and distributors in foreign markets including the legal implications, cultural issues, motivation, trade disputes, negotiation and etc.

  • LEARNING OUTCOMES
    The learner will gain a detailed knowledge and understanding of the legal, cultural and others aspects of appointing an agent/distributor, drawing up an agency/distributor agreement, handling trade disputes and how to negotiate with an agent/distributor.

    TARGET PARTICIPANTS
    Export Managers/Executives, Marketing and Sales Managers/Executives, Research Personnel, General Managers, HR Managers/Executives, Administrative and Finance Managers/Executives, Logistics Managers/Executives, CEOs, and anyone interested understanding how to appoint and manage overseas agent & distributor.

    METHODOLOGY
    Lectures, briefing, case studies, group discussions, group projects, negotiation exercise

    COURSE OUTLINE
  • Overseas Market Entry Strategies
  • Distribution Channel
  • Agent or Distributor – What is the difference?
  • The Roles of Agents or Distributors
  • How to find Agents and Distributors
  • What to look for in an Agent or Distributor
  • Motivating an Agent or Distributor
  • Changing/Terminating an Agent or Distributor
  • Cultural and Legal Issues
  • Negotiating with an Agent or Distributor (Group Exercise)
  • Case Studies and Discussion

  • PARTICIPATION FEES
    Fee: RM1, 060.00 per person
    SBL Claimable (Inclusive of 6% of SST, lunch, tea breaks, notes and certificate of attendance)

    TRAINER’S PROFILE

    Tham Sing Khow has over 35 years' of experience in international trade, export promotion and marketing, international business development, industrial development, investment promotion, technology transfer and licensing arrangements, public relations & communications, branding, public affairs, overseas customer relationship management, alliance building and sustainability, and environmental issues. He also has a proven track record in setting up overseas trade representative offices and development of trade and industrial relations with overseas market, including emerging markets. Mr Tham served in various capacities in the Ministry of International Trade and Industry (MITI), including 10 years abroad as Malaysian Trade Commissioner to Moscow (USSR), Sao Paulo (Brazil) and Caracas (Venezuela). At MITI Headquarters, he has served as the Principal Asst. Director in the International Trade Division and the Industries Division.

    After leaving MITI, Mr Tham worked as the European Director of the Malaysian Timber Council (MTC) in London, UK for 12 years covering the promotion and marketing of Malaysian timber and timber products to the European market, including public relations and communications, and related environmental/sustainability issues. Later he served as the Deputy Chief Executive Officer of the Malaysian Timber Council.

    Following his service with MTC, he was a Consultant to the Tan Chong Group; helping them to develop their international trading business including setting up an overseas representative office in The Philippines. He also served as the Senior Advisor – Commodities in the Embassy of the Netherlands, advising the Embassy on commodity issues focusing on palm oil, timber, rubber and cocoa. He also worked as Chief Operating Officer – Europe to ABRIC Berhad responsible for the exports and sales of the company products (security seals) to the European market. Currently he is a freelance Consultant and Trainer in International Trade and Business Development. Mr Tham holds a B.Sc. Hons in Biological Sciences from Universiti Sains Malaysia (USM), a LLB.Hons from London University and a Diploma in Marketing from the Chartered Institute of Marketing (CIM), U.K. He is also a HRDF-certified Trainer with the Train-the-Trainer certification, specializing in the training and mentoring of SMEs in international trade/export and overseas business development.

    ORGANIZER
    Malaysian Export Academy Sdn Bhd
    No.86, Jalan BP 7/8,
    Bandar Bukit Puchong,
    47120 Puchong, Selangor.

    Tel : 03 8066 3107 / Fax: 03 8066 6152
    Email : amira@halcos.org
    Contact Person: Amira Amin (011-2881 5426)




    Date: 2 MAY 2019 (THURSDAY)
    Time: 9.00am to 5.00pm
    Venue: MEA Training Centre, Puchong


    OBJECTIVE
    Upon the completion of the program, participants will be able to:
  • Understand the different modes of settlement in international trade
  • List the common documents used in trade
  • Recognize the various types of LCs available from banks
  • Identify the values and creative uses of LCs
  • Complete LC Applications and impose terms and conditions to beneficiaries correctly
  • Interpret SWIFT LCs and messages on LCs
  • Recognize the differences between conventional and Islamic LCs
  • Understand the international rules governing LCs

  • TARGET PARTICIPANTS
    This course is designed for the Entrepreneurs, Managers, Account Executives, Import / Export and Sales & Marketing Personnel who require knowledge of the operations of the various types of Letters of Credit (LC).

    METHODOLOGY
    Lectures, briefings, case studies, group discussions, group projects

    COURSE OUTLINE
  • Introduction to International Trade
  • INCOTERMS
  • Trade Documents
  • Methods of Payment (how traders pay each other)
  • Documentary Credits (DCs) or Letters of Credit (LCs)
  • Various uses of LCs
  • Benefits of LCs to both buyers and sellers are explained
  • SWIFT LCs
  • How to apply for an LC
  • Some innovative uses of LCs
  • Questions and Answers

  • PARTICIPATION FEES
    Fee: RM530.00 per person
    SBL Claimable (Inclusive of 6% of SST, lunch, tea breaks, notes and certificate of attendance) Case Studies and Discussion

    TRAINER’S PROFILE
    Mokhlis Maizan, 59 years of age and a seasoned banker with experience of more than 35 years in financial services and holds a Master in Business Administration – International Trade from Laredo State University, Texas, USA. He has worked for several domestic and international banks prior to joining Baraqah Muttaqin Malaysia Sdn. Bhd. as a financial advisor. Among others, he had served as the Chief Business Officer of EXIM Bank Malaysia where he was responsible over the management and overall performance of EXIM Bank Business Group. His function includes strategizing, developing and driving the implementation of effective marketing programs to existing customer. He is currently advising Bank Kerjasama Rakyat Malaysia Berhad on the setting up of its Business and Trade Finance Division. Over the years, he has developed specialisation in trade finance and services. He also serves as Chairman of the Banking Committee of the International Chamber of Commerce (ICC) Malaysian Chapter since 2003. He has been invited as a guest speaker at several Trade Seminars organized by Trade Associations, Chamber of Commerce, Banks, Universities and Colleges.

    ORGANIZER
    Malaysian Export Academy Sdn Bhd
    No.86, Jalan BP 7/8,
    Bandar Bukit Puchong,
    47120 Puchong, Selangor.

    Tel : 03 8066 3107 / Fax: 03 8066 6152
    Email : amira@halcos.org
    Contact Person: Amira Amin (011-2881 5426)




    Date: 6 & 7 MAY 2019 (MON & TUE)
    Time: 9.00am to 5.00pm
    Venue: MEA Training Centre, Puchong


    OBJECTIVE
  • Familiarizing the types of export documents
  • Understanding the roles of each document
  • Enabling the drafting and finalizing the document

  • LEARNING OUTCOMES
  • Able to chart the export flow of document
  • Able to incorporate the aims and objectives of document
  • Able to protect and neutralize risky document

  • TARGET PARTICIPANTS
    All personnel from Sales Marketing, Finance Costing, Order Planning, Logistics Supply Chain, Contract and Risk Management

    METHODOLOGY
    Lectures, briefings, case studies, group discussions, group projects

    COURSE OUTLINE
    Module Content
    Module 1:Pre-Transaction Documents: - Quotation
  • Seller Quotation, Supplier Quotation, Carrier Quotation, Forwarder Quotation
  • SELLER BUYER ORDER
  • Purchase Order, Sales Order, Confirmation Order, Shipping Order
  • INVOICE
  • Proforma Invoice, Commercial Invoice, Freight Invoice
  • Module 2: On Transaction Documents: - Consignment Note
  • Bill of Lading, Airway Bill, Seaway Bill, Mate Receipt, Marine Insurance, Shipping Notification
  • CUSTOMS Declaration
  • Import Customs 1, Export Customs 2, Transhipment Customs 8, Certificate Origin
  • Module 3: Post Transaction Documents: - Releasing Order
  • Shipment Notification Order, Shipping Delivery Order, Cargo Receipt Order
  • STATUTORY NOTE
  • Survey Note, Inspection Note, Cargo Verification Note
  • Module 4: Agreement Documents: - Contractual
  • Sales Contract, Supply Contract, Delivery Contract, Purchase Contract

  • PARTICIPATION FEES
    Fee: RM1,060.00 per person
    SBL Claimable (Inclusive of 6% of SST, lunch, tea breaks, notes and certificate of attendance) Case Studies and Discussion

    TRAINER’S PROFILE

    Stephen Kum Foong Sang graduated with Master of Business Administration from Newport University, United States. He is a fellow of the Institute of Freight Forwarders (UK), The Institute of Logistics & Transport (UK), The Institute of Business Administration (UK), Professional Member of Logistics & Supply Chain Management Society and former Vice Chairman of Persatuan Logistik Selangor. He has more than 28 years of hands-on experience in the field of international trade, global procurement, freight and logistics supply chain management. His consultancy expertise relates to implementing logistics strategy, criteria in selection of carriers, supply chain integration and Incoterms contracts. He held various senior positions as Managing Director of a global logistics service provider with regional offices in United Kingdom, United States, Australia and Asia. On contractual appointment, he was the Country Manager with Esprit Shipping (HK), Sales Director with Karl Schroff Associate (US) and Regional Manager with Port Cargo Ltd (UK). His affiliation includes Cambridge International College (UK) as their Logistic Program Examiner and Durham Logistics College (UK) as their Program Consultant. Currently, a Resident Consultant for SCS Consultation Services (UK) and TPL Global Chains Management (US). He has been involved in corporate training and development since 2002 for manufacturers, ultinational companies, trade associations and trade and tourism divisions of foreign embassies. He has developed various freight forwarding programs for Institute Technology Multimedia, logistics programs for Sentral City Institute and post graduate programs in supply chain management for Camden University and export trade management for Metropolitan University.



    ORGANIZER
    Malaysian Export Academy Sdn Bhd
    No.86, Jalan BP 7/8,
    Bandar Bukit Puchong,
    47120 Puchong, Selangor.

    Tel : 03 8066 3107 / Fax: 03 8066 6152
    Email : amira@halcos.org
    Contact Person: Amira Amin (011-2881 5426)



    ORGANIZER
    Malaysian Export Academy Sdn Bhd
    No.86, Jalan BP 7/8,
    Bandar Bukit Puchong,
    47120 Puchong, Selangor.

    Contact Person: Amira Amin(011-2881 5426)
    Email : amira@halcos.org
    Tel : 03 8066 3107 / Fax: 03 8066 6152

    Subscribe to our Newsletter